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4 Major Areas to Research Before Selecting a Web Designer

By Debjit on February 14th, 2014 

You may have already decided that designing your own website is a little more than you can handle right now, so hiring a professional website designer is the best investment to make to get the job done right. However, the problem is that you have no idea where to even start when it comes to searching for the best designers to use.

A simple keyword search in Google proves that there are thousands of professional specialists and companies to choose from, but there are several key areas that you should research when studying the qualified candidates that interest you the most.

Research their Expertise and Skillset

In most cases, when you are searching for a contractor or service expert, you might be concerned with the prices and fees that they charge for their work. However, when it comes to your company’s website design, you need to realize that there  is much more at stake.

The level of quality work and overall expertise that the selected candidate will be able to provide you should be considered first and foremost as a top priority.

Focus on finding web designers who are capable of turning your vision into a reality without any exceptions or complications, because those are the candidates who will be worthy of your time and money.

Research the Contents of Their Portfolio

Another area that will need your undivided attention when searching for the perfect candidate is the portfolio of their past work and completed projects. If they do not have any samples to show you, this should be considered a red flag that either bumps them to the bottom of the list or off of the list completely.

The bottom line is that a professional web designer who has been able to acquire the experience, knowledge and skillset that you require should be able to show you proof through a portfolio of samples for you to review.

When studying the different websites that are featured within their portfolio, make sure that you pay attention to function more than fashion. The websites should be easy to use without running into any types of broken links, bugs or other technical glitches.

Don’t hesitate to take a few minutes to explore the various pages and links to make sure that everything works, because this is a reflection of the type of work that they will do for your website.

Research their Teamwork Abilities

Another area which many people seem to forget about when it comes to finding the perfect website designer is whether or not they are a team player. The last thing you want to do is hire a web design company who will take your money and create their own vision for your website.

You need to make sure that the selected candidate is willing to work with you and your company as a team player to make sure that everyone is satisfied by their work.

If the candidate has an extensive list of accolades and accomplishments, they are simply not worth the time or money unless they are willing to work with you as a team player. One report states that the designer should view your success as their success as well.

Research their Short-Term and Long-Term Pricing

Even though it should not be as important as the quality of the work, the actual pricing associated with their work still needs to be a factor that you take into consideration before moving further. Keep in mind that most web designers offer ongoing services in order to maintain, modify and update your website long after it has been developed.

This means that you will basically be committing to a long-term financial agreement, which you may or may not be able to afford based on your projected budget. Therefore, before you make any final decisions, take the time to study the short-term and long-term pricing and fees associated with their web design services in order to make sure that they are a perfect fit.


Although it may seem like a lot of research to do before you even select a web designer to start working on your website, the time and effort that you put into this process will be well spent.


4 Major Areas to Research Before Selecting a Web Designer was originally published on on February 14, 2014 - 12:59 pm (Indian Standard Time)